Kajabi Adds Offer Plans for Tiered Products and Pricing.

Offer Plans lets Kajabi users create several pricing tiers inside one offer, with different products and prices attached to each tier. A creator can now sell Bronze, Silver and Gold subscriptions without building three separate offers.

Previously, everyone who bought an offer received the same set of products. Kajabi described the change in a LinkedIn post. Each Offer Plan can now have its own price and assigned products, giving buyers different packages within the same overall offer.

A single offer can contain several plans. One plan might provide a core course at a lower price, while another includes that course plus additional products. Kajabi also gives the example of subscription tiers where members receive more products as they move from Bronze to Silver and Gold.

Monthly and annual pricing can sit within the tiered subscription structure. Creators can therefore package different payment options and product bundles without creating a separate offer for every combination.

Offer Plans can also be used without a Bronze, Silver and Gold membership model. The feature supports selling different groups of products at different price points inside one offer. The defining change is that product access and price can vary by plan rather than being fixed across the entire offer.

Offer Plans must be enabled in Kajabi Labs. This is where Kajabi makes the feature available for users who want to switch it on.

The update sits alongside Kajabi’s other commerce work, including support for multiple order bumps per checkout. Offer Plans changes the main package a customer buys, while order bumps add optional products during checkout.

What is Kajabi Offer Plans?

Offer Plans is a feature for creating multiple tiers inside one offer. Each tier can have its own price and assigned products, allowing structures such as Bronze, Silver and Gold subscriptions.

Which Kajabi plan includes Offer Plans?

The announcement says Offer Plans can be enabled in Kajabi Labs. It does not state which Kajabi subscription plans include the feature or whether additional fees apply.

How does Offer Plans compare with separate offers?

Previously, sellers needed different offers to sell different product bundles at different prices. Offer Plans puts those tiers inside one offer, including monthly and annual subscription options.