Lenny’s Newsletter Amsterdam Meetup: Product, Growth & Team Building

⌖ Amsterdam · B. Amsterdam

Hosted by AIC4NL

AI and B2B tech founders can sharpen their go-to-market systems and learn how to scale revenue predictably at B. Amsterdam on 28 October 2026. Many commercial teams can report whether they hit a quarterly target, but struggle to explain exactly why they succeeded,or why performance slipped. This focused afternoon in Amsterdam is designed to help founders and sales leaders move beyond that uncertainty and build a more sustainable, repeatable approach to growth. The event is organised by Scaler Company and Gradient in collaboration with the AI Coalition for the Netherlands’ Breaking Barriers programme. It is aimed specifically at founders of AI and B2B technology companies, as well as commercial leaders responsible for scaling revenue. What to expect This is an interactive working event rather than a conventional series of presentations. Attendees will bring their own commercial challenges into the room and work through them live with fellow founders, supported by experts in the field. The afternoon will include: - Practical problem-solving: examine real go-to-market and revenue challenges rather than relying on abstract examples. - A system for growth: explore how to break through a growth ceiling and what it takes to get a team to implement the approach. - Current insight: hear what experts who use and develop AI every day say is working now, including where AI fits into modern commercial practice. - Focused peer exchange: meet a deliberately small group of 25–40 founders and commercial leaders for candid, relevant conversations. The limited group size is a defining part of the format. It creates space for interaction, useful feedback and the kind of detailed peer discussion that is difficult to find through public online networks. Schedule and location The event runs from 1:00pm to 6:00pm on Wednesday, 28 October 2026, with drinks beginning at 4:45pm. It takes place at B. Amsterdam.… Register for this event

Sponsors: Scaler Company · Gradient

⌖ Amsterdam · Bold Commerce, Magento specialist in Amsterdam

Hosted by Mage-OS

Spend a full day coding, creating and collaborating at the Mage-OS Pre-MMNL Hackathon in Amsterdam on 4 November 2026. Hosted in person by Mage-OS, this seven-hour hackathon brings tech enthusiasts together to team up, exchange ideas and build projects before the MMNL event begins. It is designed for both seasoned developers and anyone who enjoys hacking together interesting technical projects. Expect an energetic, collaborative format rather than a conventional conference: the focus is on making things alongside other participants. No detailed agenda, project challenges or speaker line-up has been published. Event details - Date: Wednesday, 4 November 2026 - Time: 10:00–17:00 local time - Format: In-person hackathon - Venue: Bold Commerce, Magento specialist in Amsterdam - Address: 128 Teleportboulevard, 1043 EJ Amsterdam Bold Commerce is hosting the community for the day, providing a setting where participants can code, create and collaborate face to face. Get tickets for the Mage-OS Pre-MMNL Hackathon

⌖ Amsterdam · Zuiderkerk, Zuiderkerkhof 72, 1011 WB Amsterdam

Hosted by Startup Network Europe

The Amsterdam AI Summit 2026 brings together 500 business, innovation, product, and tech leaders for an evening focused on practical AI implementation and strategic networking in the heart of Amsterdam. Building on the success of the January 2026 edition which reached full capacity with 300 attendees, this November event nearly doubles in size to meet overwhelming demand from The Netherlands' AI community. Hosted at the historic Zuiderkerk in central Amsterdam, this evening summit offers a focused format designed for senior decision-makers looking to navigate AI transformation. The event is organized by Startup Network Europe, which has hosted 280+ corporate, mid-market, and startup events across 50 European cities since 2021. Featured Panel Discussion The evening centers around a high-level panel discussion featuring three distinguished speakers bringing diverse perspectives on enterprise AI: - Daniel Gebler, Founder & Chief Technology Officer of Picnic, sharing insights on AI implementation in fast-growing tech companies - Dr. Simon Oster, Global Director of Data Science & AI at Arcadis, discussing AI strategy in global professional services - Joy van Baren, Director Portfolio & AI Transformation at Sopra Steria, exploring organizational transformation through AI The panel will be moderated by Adam Fulham, Founder of Startup Network Europe, who brings extensive experience hosting AI-focused events across Europe. Evening Schedule The summit follows a streamlined format that maximizes both learning and networking opportunities: - 6:00pm-6:25pm: Registration and initial networking - 6:25pm-6:30pm: Opening remarks and introduction - 6:30pm-7:15pm: Panel discussion with Q&A - 7:15pm-9:00pm: Extended networking session with bar service, high tables, and a dedicated networking app facilitating hundreds of pre-arranged meetings This format is specifically designed for busy professionals who want substantive content and meaningful connections without committing to a full-day conference. Who Should Attend This summit is ideal for business leaders, innovation directors, product managers, and technology executives from established companies looking to understand and implement AI strategies. The 500-person capacity creates an intimate atmosphere while still offering substantial networking scale — large enough for diverse connections, small enough for quality conversations.

⌖ Amsterdam · De Kromhouthal Amsterdam

Hosted by Emerce

Emerce EDAY 2026 brings digital leaders to Amsterdam on 5 November for 30+ sessions exploring AI, innovation, media, technology and digital business. Under the theme “Master the friction. Own the future.”, this one-day conference examines how organisations can navigate systemic disruption, autonomous technology and hybrid creativity. The programme combines concise updates with deeper sessions, alongside opportunities to meet peers and pioneers at De Kromhouthal in Amsterdam. Programme highlights Sessions include: - The Spark and the Shield, Irina von Rosén on balancing AI’s creative potential with energy use, privacy, security and human values - Build What Matters, findings from Framna’s study of 13,750 users and more than 400 apps - Scale 10x Assortment, Without 10x Resources at Picnic, Job Seuren and PJ Utsi on composable product information systems and AI shopping agents - Talks covering organisational curiosity in the age of AI, travel technology, intrapreneurship, YouTube attention strategies and continuous digital innovation The speaker line-up includes Dimcha Aiwi, Pau Aleikum Garcia, Jo Caudron, Nicole Yershon, Musa Murchison, Clare Jones and Gerhard van der Bijl. The event is designed for brand builders, digital strategists, founders, marketers, innovators, creators and change-makers working across brands, scale-ups, agencies and established organisations. The venue is De Kromhouthal, Gedempt Hamerkanaal 231 in Amsterdam North. The page lists regular tickets from €735, or €665 for Emerce subscribers, excluding 21% VAT; early-bird tickets are sold out and late-bird tickets are not yet available. Get tickets Register for this event

Sponsors: Abovomaxlead · Akeneo +1

⌖ Amsterdam · Amsterdam City Centre

Hosted by Startup Network Europe

Amsterdam founders, investors and startup enthusiasts can meet and arrange focused conversations at this quarterly networking event on 5 November 2026. Organised by Startup Network Europe, the meetup brings together participants from across the Netherlands, with at least 50 attendees expected. The format is dedicated to networking rather than talks or workshops. Attendees will receive access to a networking app in advance, making it possible to schedule meetings before arriving. Event details - Date: 5 November 2026 - Time: 18:30–21:00 CET - Location: Amsterdam city centre - Venue: The precise location will only be shared with registered attendees - Tickets: From €10 plus VAT - Refreshments: Beverages can be purchased separately at the bar The event page’s main details list a 21:00 finish, although its agenda text describes networking until 22:00; attendees may wish to confirm the final end time when booking. This meetup is aimed at startup founders, investors and anyone actively interested in the Dutch startup ecosystem. No speaker programme or formal presentation agenda has been published. Register for the Amsterdam Startup Meetup

⌖ Amsterdam · Quarter Podium

Hosted by AgileVisor B.V.

Build practical AI skills for product ownership at this in-person Scrum.org-certified course in Amsterdam on 6 November 2026. Hosted by AgileVisor B.V. at Quarter Podium, the interactive, hands-on training explores how Product Owners can use AI to discover, define, validate and deliver valuable products. It is designed for Product Owners, Product Managers and Business Analysts, while Scrum Masters and product leadership may also benefit. What you’ll learn - How to select AI tools that improve productivity and work quality - Ways to apply AI across the different stances of a Product Owner - Product discovery and validation practices supported by AI - Security risks in home and corporate environments - Ethical issues in AI development - Best practices shared with fellow product professionals Participants receive temporary access to widely used paid AI tools, including tools from OpenAI, Microsoft and Google. Course materials and lessons learned will be provided through a shared drive. The training is delivered by an official Professional Scrum Trainer; its original programme was created by Nils Oud. Time: Friday 6 November 2026, 9:30am–5pm Venue: Quarter Podium, Gatwickstraat, 1043 GL Amsterdam Price: €795, or €745 early bird. Eventbrite displays prices including VAT. The fee includes one attempt at the PSPO-AI Essentials assessment. A score of 85% is required; participants who attempt it within 14 days and do not pass receive a second attempt at no extra cost. Register for the PSPO-AIE training

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