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36 min

Featured · Podcast

55. We're Back! Conference Recap, Running Events with AI & Self-Healing Apps

James and Kieran return to the Create With Podcast after their summer break to recap the 2026 Create With Conference in Brighton. They discuss how 550 attendees experienced workshops, a charity hackathon where functional apps were built in 30 minutes, and an innovative conference operating system built entirely with AI. The episode covers the latest developments in AI development tools including Anthropic's Fable model, scheduled tasks in Codex, and self-healing applications using PostHog.

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1 video

31 min

Conference

How to Get Your Product Recommended by Google and ChatGPT

Tanya Van Gastel presents the APEX framework for making products discoverable in AI-powered search engines like ChatGPT and Google's AI Overviews. She explains how AI is fundamentally changing product discovery and buyer behavior, then breaks down five critical components: Authority (being cited as a solution), Presence (visibility across search platforms), Expertise (creating high-quality money pages), Endorsements (off-site validation), and Extractability (making content easy for AI to process). The talk emphasizes quality over quantity, with data showing 50% of SaaS SEO revenue comes from fewer than 10 high-performing pages.

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