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AI Automation at Scale: Design Leaders Panel

Event artwork for AI Automation at Scale: Design Leaders Panel

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About this event

What to expect

Join design leaders from Freepik, Notion, and Google Labs for an in-depth exploration of AI-driven automation in design workflows. This community-focused panel in San Francisco brings together practitioners who are navigating the transformation of design as AI shifts from being a feature to becoming the core material of digital product creation.

Featured Speakers

Jose Ballestas (Head of Design Tools at Freepik) will share insights from leading tool development at a platform serving over 64 million creatives worldwide. Andy Madrick (Product Designer at Notion) brings perspectives on integrating AI into productivity tools, while Nick Matarese (Sr. Staff Design Lead at Google Labs, formerly YouTube) offers insights from working at the cutting edge of AI experimentation. The discussion will be moderated by Alla Odeianenko (Lead Product Designer at Google).

What You'll Learn

This isn't about theoretical possibilities — it's about real-world implementation. The panel will cover how different company scales and stages approach AI adoption, from startups to tech giants. You'll hear about the trade-offs teams face when integrating AI into existing workflows, how leadership mindsets are evolving alongside new capabilities, and what constitutes "good design" in an AI-augmented environment. Expect honest perspectives on challenges, failures, and breakthroughs from practitioners actively working through this transformation.

Who Should Attend

This event is ideal for product designers, design leads, UX professionals, product managers, and anyone working at the intersection of design and AI. Whether you're just beginning to integrate AI into your workflow or looking to scale automation across your team, you'll gain practical insights from leaders who've navigated similar challenges at companies of varying scales.

Event Details

The panel takes place at the Freepik office (1169 Howard St, San Francisco) on April 23 at 5:30 PM. This is an in-person gathering organized by Projector Community — an AI-focused global creative and tech community founded by Projector Institute and now

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