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AI Monday: Claude in Practice

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About this event

What to expect

Discover why one in four businesses now pays for Claude at this practical AI Monday session in Huizen. Led by Alex Klein, AI Trainer at PromptGorillas, this evening event cuts through the hype to show exactly why Claude has seen explosive growth and how sales and marketing professionals can leverage it immediately in their daily work.

What Makes Claude Different

Just a year ago, only one in 25 businesses paid for Claude. Today that number has jumped to one in four — a remarkable shift that signals something fundamental about this AI tool's practical value. This session will reveal what's driving this mass adoption and why you can't afford to fall behind.

Alex Klein brings PromptGorillas' hands-on, practice-focused approach to demystify Claude's capabilities. You'll see live demonstrations of what truly sets Claude apart from other AI assistants, with concrete examples drawn from real-world sales and marketing applications.

Key Takeaways

This isn't a theoretical overview — you'll leave with actionable knowledge you can implement immediately:

  • Live insights into Claude's distinguishing features and capabilities
  • Skills customization — how to tailor Claude for your specific tasks and workflows
  • Claude Code demonstrations showing why it's relevant even without technical background
  • Sales and marketing use cases revealing where the real productivity gains happen
  • Your next step — a clear understanding of the most logical way to start using Claude in your role

Who Should Attend

This AI Monday is designed for sales and marketing professionals who want to understand Claude's rapid rise and what it means for their work. No technical background required — the focus is on practical application, not coding expertise.

PromptGorillas has built its reputation as one of the Netherlands' most practice-oriented AI partners, working daily to make AI accessible to everyone through training, consultancy, and automation services.

Evening Programme

The event runs from 17:00 to 20:30, with drinks and food at arrival (17:00), Alex Klein's keynote starting at 18:30, followed by a networking drinks reception at 19:30. It's an ideal format for learning and connecting with other professionals exploring AI's potential in their fields.

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