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From insight to increment: AI across the full product lifecycle

Event artwork for From insight to increment: AI across the full product lifecycle

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About this event

What to expect

Enablis and Flutter Entertainment are partnering to deliver something bold: a live, on-stage demonstration where a real customer complaint is transformed into a deployed, working feature — no pre-recorded footage, no safety net, just raw AI-powered product delivery. This is the second edition of Colab, a community-driven AI event series from Leeds-based consultancy Enablis, showcasing how AI can accelerate the entire product lifecycle from insight to increment.

What to Expect

This session walks through the complete journey of building and shipping a feature in real time. Starting with a genuine customer complaint, the team will use AI tooling to move from problem identification through solution design, implementation, and deployment — all live on stage. After the demo, the speakers will unpack what this approach means at enterprise scale, exploring the trade-offs, risks, and opportunities of AI-assisted product development.

The event is co-delivered with Flutter Entertainment, the world's leading online sports betting and gaming operator with over 1,700 colleagues based in Leeds. Flutter's scale and technical complexity provide the perfect backdrop for exploring how AI can reshape product delivery in high-stakes environments.

Who Should Attend

This session is designed for:

  • Engineers curious about AI-accelerated development workflows
  • Product managers exploring how AI can compress discovery-to-delivery cycles
  • Tech leads evaluating AI tooling for their teams
  • Delivery managers interested in AI's impact on sprint planning and release cadence

Whether you're already experimenting with AI in your workflow or just starting to explore its potential, this event offers concrete, practical insights into what's possible today.

Event Details

The session takes place at Flutter's offices at 4 Wellington Place in Leeds on 13 May 2026, running from 5:45pm to 7:30pm. Places are limited to 50 attendees and subject to confirmation via registration. This is an in-person, physical event — no virtual attendance option is available.

Colab is positioned as a community-driven series, with each edition partnering with a different enterprise to explore AI in real-world contexts. If you're building AI-powered products, automating development workflows, or simply want to see what modern AI tooling can do when ap

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